Create your first automated freebie funnel, attract leads daily and start growing your email list!
Let me guess...
You are doing well in your business with 1:1 clients, but you are never sure where your next lead is going to come from.
Other people who started their business at the same time as you seem to be getting leads daily from their content, whilst you get anxious every time you are sick or take time off because when you don’t show up, the sales stop.
You’d love to start a template shop and sell passive products so you can take a break from 1:1 work without losing income.
You know that keeping all your eggs in one basket (aka Instagram) is risky, that an engaged email list is the thing that can make your business explode, but you can’t find the time to actually start and grow your list.
If this is you, well, you are in the right place :)
Launch your Freebie LIVE is the group program that brings you from hustling on social media to selling on autopilot to an engaged email list!
Imagine…
🌟 Welcoming new subscribers DAILY to your email list and building an engaged audience of ideal clients ready to buy from you.
🌟 Receiving enquiries from complete strangers thanks to a powerful lead magnet and an automated sequence you set up once
🌟 Standing out as THE expert in your field with a lead magnet that people love
🌟 Achieve all of this FAST (in just 6 weeks) thanks to my step-by-step framework & the group’s support and accountability
Hello! I am Ilaria, funnels and automations specialist.
In the last 4 years, I helped dozens of clients set up lead magnet funnels to convert leads from cold to hot with strategically crafted landing pages and sales automations.
My own freebies together have been downloaded more than 1500 times in the last year only, and I built a solid community that signs up for my offers as soon as I drop them.
I noticed that online coaching programs teach how to sell on Instagram and other social media platforms, but they rarely go in depth into email marketing.
Which is CRAZY, considering that email marketing has a 3600% ROI (return of investment) compared to the teeny 20-30% of social media!
Launch Your Freebie LIVE is filling that gap! I’ll guide you step-by-step in creating a powerful lead magnet, crafting a high-converting email sales sequence and setting the automation up so it works for you behind the scenes
Get ready to go from HUSTLER to CEO in 6 weeks!
“I could have never launched my freebie without Ilaria's help”
I was stressed about how I was going to promote my freebie but Ilaria made it all so easy for me! It was so nice to work with someone that I trust and also that I know will get the job done correctly.
Rosie O’Boyle, Business coach
“Ilaria built my funnel in no time, something that would have taken me forever”
I loved working with Ilaria she’s so professional, knowledgeable and built my funnel in no time, something that would have taken me forever plus the stress that would have come with it! She also gives so much support and really cares about her work and you as a client which is so rare these days! So so grateful to you!
Ilaria Petrucci, Trauma Informed Transformation Coach
“I gained over 100 subscribers”
I took Ilaria’s email and lead magnet course which has resulted in over 100 new subscribers! I highly recommend Ilaria and her beautiful skills. She's a wealth of ideas.
Kayleigh King, Brand Photographer
This program is perfect for you if:
You want to start getting consistent leads coming to your business and you are tired of relying on social media only.
You want to start your email list and launch your freebie but you are paralysed by all the decisions. What is the right topic? Is this even valuable? Should it be a video or a PDF? Are people going to think it's rubbish? You don’t want to embarrass yourself.
Maybe you know what you want to create…but the tech, the automation and what to write in the emails literally stops you from getting it done.
Or you already launched a freebie but nobody downloads it. You don't feel proud to share it as you aren't sure it's good enough.
Whatever your reason is, you are ready to build the foundations for consistent leads and consistent sales!
What you’ll get inside LYFL
My step-by-step framework
I will walk you through my signature process to create the best lead magnet you can create for your audience and the email sequence that literally converts leads to clients in your sleep
6 Weekly practical workshops
I don't do fluff. As a strategist, I will tell you exactly what you should and shouldn't do, so you can cut the guesswork and get it done fast! These calls are recorded and you get lifetime access.
6 Weekly Co-working sessions
We’ll launch our freebie together! So put in practice what you learn every week and use the community for market research questions, collaborations and support.
Accountability & support on telegram
I'll be available in the group chat to answer your lead magnet related questions, audit your pages and copy and check your automations.
A TON of email marketing resources
20 Lead Magnet ideas
Plug-and-play high-converting email sequence template
5 PDF freebie templates
Converting landing / opt-in page outline
10 Content ideas to create hype before the launch
20 ways to promote your freebie
Market research cheat-sheet and ideal client avatar template
Lead magnet title and tagline creator
Email subject line cheat-sheet
One year of ideas for your newsletters
BONUS: At the end of the program, I will promote your freebie to my list of (currently as I’m writing this) 890 subscribers!
Start and grow an engaged email list with ease so you can have more impact with less stress!
The 6 weeks accelerated live course covers:
🌟 WEEK 1 - LEAD MAGNET STRATEGY part 1
Identify your ideal client through market research and understand their needs and pain points.
Define your own powerful lead magnet strategy and choose the best topic and format for your lead magnet.
🌟 WEEK 2 - LEAD MAGNET STRATEGY part 2
Craft an attention-grabbing title and tagline for your lead magnet.
Give more than just value: how to structure your freebie to maximise its impact and conversions.
🌟 WEEK 3 - AUTOMATIONS
Hands-on training using Mailerlite and Thrivecart for creating opt-in pages and setting up the welcome email with instant download.
Automate the email sequence that nurtures leads through your sales funnel.
🌟 WEEK 4 - EMAIL SEQUENCE
Learn the art of crafting a high-converting email sequence that gives people a reason to jump in your offer even if it’s evergreen.
Develop your own email sequence with guidance and feedback with the plug-and-play email sequence sequence copy
🌟 WEEK 5 - THE LAUNCH
Learn how to build anticipation and hype around your upcoming lead magnet launch.
Create content that resonates with your audience and encourages engagement.
🌟 WEEK 6 - AFTER THE LAUNCH
Keep the momentum after the freebie launch by keeping your email list engaged.
Learn the most low-effort ways to get daily sign ups (spoiler: you can borrow other people’s audiences for this!).
Develop a sustainable plan for sending engaging email newsletter consistently.
Maybe you are thinking…that you don’t have time?
That’s funny because this is the exact reason why I created this program :) So many of my students buy my courses and then never implement the learnings (if they even go through the course at all!)
If you are keen on growing your business and automating your sales, so you stop hustling and being on social media all the time, then building your email community is the thing that you need to prioritise. And I want to save you time by showing you exactly what works and what doesn’t, so your freebie is the best it can be and it works like a well-oiled machine in bringing consistent leads and clients.
Maybe you are thinking…that you can do it yourself?
Of course you can create your freebie by yourself… after watching 100s of YouTube videos, piercing the information together and committing to the launch. But the reality isn’t this simple. A random freebie is not going to generate sales! It needs to show your authority and your knowledge without replacing the value a person will get from working with you. It took me years to master the art of attracting the right people for the right offer, and especially to learn how to sell to them once they were on my list. If you want to skip the trial and error and get it done ONCE but properly and quickly, then sign up to the program!
FAQs
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It starts on the 4th June and it runs for 6 weeks + 2 implementation weeks in between
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The live trainings are at 11am BST on Tuesdays and the co-working calls are at 11am BST on Thursdays. They’ll all be recorded
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Yes you can absolutely join! You’ll have the recordings to catch up on and the Voxer chat to as questions
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The trainings will be in Mailerlite. If you are already using a different platform, I can provide training for that too
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PDFs, Templates, videos, E-books, Guides, Checklists, Worksheets, Cheatsheets, Swipe files, Email courses, mini-courses, and more!
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This program is designed to help you create an evergreen lead magnet that is available at any time. If you need help creating and setting up a live event, my 1:1 done-for-you package might be better for you (learn more here)
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Yes, you can pay in 4 monthly instalments
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Most probably yes but I don’t know when!
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It isn’t for you if:
You have daily leads following you and enquiring for your offers
People sign up to your newsletter without needing an incentive
You already have a lead magnet and it works well.
You don’t want to make surprise money behind the scenes!
